How the Swing Factory works
You, beginners and enthusiasts alike, come to The Swing Factory where you will be assessed by your coach so he can explain the best way to teach you the science and flow of an even and repeatable swing. The first lesson will see you swinging correctly through one of four easy to learn stages, with references made to The Swing Factory Book. This thorough understanding of the golf swing - and equally as important, the golfer’s journey - enables you to practice correctly and ride the emotional rollercoaster of change. 
Swing Analysis
Instant video replay systems are used with all lessons and speed up the learning process which is typically ten half hour sessions. Before and after video with pro’ comparison is documented and forms part of the student progress folder which also contains notes and drills. You will not need to know anything more about your golf swing so the function of the conscious mind to make a perfect swing will be replaced by the subconscious one.
Through constant repetition the swing can be committed to the subconscious, freeing the mind to focus on striking the ball to the target and any subtle variations of the shot. Bio-mechanical scientists state that this process requires one thousand repetitions for a beginner and three thousand for an established player to make the swing change.
Practice doesn’t make perfect, it makes permanent! Only perfect practice makes perfect." Glenn Collins, Director of Coaching
A three or four month commitment to practice is a realistic time frame for cementing your perfect swing and our studio with instant video replay for each shot is the ideal environment for productive swing practice sessions. We strongly advise NOT to use the Driving Range as it’s a sure way to groove in your mistakes.
The perfect swing performed with little or no conscious thought creates the foundation for building a reliable golf game and future tuition will be focussed on the mastery of key shots to guarantee score and game improvement.
